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Audiovisual and Multimedia Service

 

Audiovisual and Multimedia Service UAM

U.A.M.  (Audiovisual and Multimedia Office)

The current designation UAM was born in November 2012 as a result of a general re-organization of the University staff and  structures.

Centres that were already operating in the audiovisual and multimedia area have been functionally regrouped in an attempt to maintain and develop the proficiency of our staff,  who have been responsible for these technological aspects since 1984.

This new structure maintains the previous skills as regards the production and handling of audiovisual and multimedia services, and extends the sphere of interest  by collaborating with other Service Centres.

Our goal - so far achieved - is to maintain the overall process line of “Productions” in Full-HD  with an eye to the new technological developments.

 

Multimedial Production Area

 

This area has considerable expertise in meeting the demands for:

 

  • The design and implementation of multimedia products for research, education and provision of information.

 

  • The recording of events, conferences, lessons in class and conference calls both with internal and external locations and interlocutors.

 

  • The management of the current and past productions and their spreading throughout the web.

 

  • The updating of our staff's know-how in order to offer the best solutions for those who require services and the analysis of new forms of visual communication. 

 

 

The activity is divided into 4 steps:

 

Planning:

An essential and delicate activity that aims at coordinating the requests from our client with the availability of personnel, the amount of time, and the type of technical equipment that we could provide.

It is necessary to understand what should be highlighted in the message, who is the target, what type of minimal quality has to be obtained, and last but not least, how the product will be spread.

 

Design:

This stage consists of collecting all the necessary information for the following stages, which means the presence or absence of a guideline, a script or a story board to follow, any possible static images or contributions to the soundtrack, both the creative and the copyright aspects, and the authorizations for filming. All these issues must be examined and, if necessary, resolved before the actual production stages.

Production:

This stage is dedicated to filming both indoors (with the equipment that we already have) and outdoors (with video cameras and audio recording sets).

Then the footage is digitally edited with the help of appropriate work stations. The nonlinear digital editing system makes it possible to make changes to the product at any time. Also, the exportation of the low-resolution pre-edited products is useful for those clients (even the ones in external locations) who want to see the results. Our staff with decades of experience is capable of reducing processing time and of improving the results satisfying the clients' expectations.

 

Our technical equipment:

 

An outdoors filming set.

A recording studio with a Croma-Key background and lighting.

Equipment for creating digital media.

Digital editing workstations.

High-tech equipment for digital remastering (U-Matic videotapes, Betacam, VHS, Video8, audiotapes) and historical data recovery.

 

 

Post-production and distribution:

It is not enough to just produce audiovisual contents; it is vital to turn them into multimedia contents, in order to ensure the widest possible distribution of the message our contents convey.

To this end, it is necessary to convert our products to a video file format such as DVD or Blue-ray Disc, or also Windows Media, Flash, and the most popular formats for tablets and handhelds.

In synergy with other sections of our University, this stage is dedicated to promoting the product and increasing its visibility on institutional websites and on the Web in general. This ensures that our multimedia contents reaches as many potential users as possible.

 

Our technical equipment:

 

Digital elaboration and post-production workstations.

Dedicated servers for storing and web-casting.

Devices for duplicating and printing onto the surface of CDs and DVDs.

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